Several of the MarkLogic Media customers I work with are creating Learning Management Systems (LMSs) this year, yet they are not actually in the Education Publishing business. They haven’t built their companies on Algebra I. No, they’ve been publishing manufacturing standards, or cookbooks, or management training manuals –information that demonstrably curious people (their subscribers) really want to learn about. For example, I might be a mattress manufacturer who wants to learn how to

Bringing in a new technology requires a workplace evolution — that if done carefully, avoids the revolution! My work in Consulting at MarkLogic brings me into daily contact with our customers, so I’m often asked for the “real” scoop on how each uses our product – -and lessons that can be learned. Over the next several months I will focus on individual companies and analyze each’s journey under the category: The Real Scoop.

SDO
A Standards Development Organization (SDO), publishes a

Springer’s Brian Bishop (center) receives MarkLogic Excellence Award from Founder Chris Lindblad (left) and MarkLogic CEO Gary Bloom.

I started in digital publishing at the onset — when you had no choice but to go out and roll your own infrastructure. There simply were no other options. Building from scratch was long and arduous, but as most anyone of a certain age will tell you, across any industry, you have a deeper understanding if you do things