Picking a software solution and procuring a solution are not one in the same (I found out the hard way). When I have put content management systems in place before – I ran the division. All people reported into me. I said it. It was done. It doesn’t work that way when you are not the top banana.

When we (in marketing) decided on RSuite Team Edition as our content management system, we knew it took about a day to install – so we figured it could be up and running in a week. Not so fast. Our

This is part 2 of our marketing department’s journey to creating a scalable content management and delivery system. 

Before MarkLogic I was with a semantic enrichment company that helped media companies “unlock value” by producing rich metadata to describe the content. We called it automatic tagging.

Now, tags are only as good as the database they are stored in and my prior company understood an XML database would help leverage those tags. We showed publishers of all sizes the one-two punch